Seize the Moment to Convert

I believe in the magic of first impressions. That's why I specialize in not just building websites, but creating websites that convert casual visitors into leads when they're most engaged.

Hi, I’m Petra Cutri

It all started back in 2016 – Seeing my website on the first page of Google gave me a feeling of accomplishment that fueled my desire to eventually start my business replicating the exact steps (which I still use) that worked for me.

Back in 2016 SEO was “the thing” in internet marketing and everybody wanted to unlock its magic, including me. So I learned everything I could get my hands on. I became a keyword research junky, a content marketing guru, and eventually, a website designer. I did it all.

It wasn’t long before I was building my own websites and ranking them. And when one of my websites appeared on the first page of Google?… that’s when my friends and family started asking me to build websites for them. For me it was a way to practice and learn, for them it was an invaluable service.

But I felt I was missing out on the chance to directly impact a business’s online success.

I needed a paying client, but who would hire me?

In 2019 I advertised my website service offering to work on a project for free. It wasn’t ideal. There were a lot of challenges: the “client” was needy and I had no clue about what she really wanted. There was a lot of back and forth educating her about best practices. It was a disaster.

In 2020, I landed a dream project for a coaching client. She longed to showcase her services on a stunning website, but the process left us feeling overwhelmed. It was a demanding challenge – she had high expectations, and at times, I questioned my ability to deliver. However, when I launched her site, she was elated. Not only did she rave about her new website to her network, but the real validation came when casual visitors started converting into leads. Witnessing the website’s impact on her business solidified my passion for crafting websites that make a tangible difference.

My early experience working with clients, even in a non-paid capacity, proved invaluable. It equipped me with the knowledge of what works and what doesn’t when it comes to website design projects, which is the foundation for the exceptional websites I build today.

You see, building a website isn’t just about code and pixels; it’s about understanding your brand, your audience, and your goals. And this is true for any industry.

My experience working with clients from varied industries has instilled in me a deep appreciation for the power of a well-crafted website that delivers results. Today, I’m passionate about using my skills to help coaches and consultants reach people who are ready to invest in themselves.

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